03
Experience
Merchant side first, then the PSP side.
Five and a half years owning payments for the Financial Times' global subscription business; then Checkout.com, Flywire and Airwallex, advising the merchants I used to be.
Roles
Nov 2023 – Present
Amsterdam, The Netherlands
Staff Optimization Consultant
Airwallex
- Advise enterprise and strategic merchants on improving payment acceptance, authorization performance, cost, fraud outcomes and payment experience.
- Lead full-funnel performance investigations across integration quality, failed-to-process outcomes, cardholder data, 3DS, risk decisions, issuer behaviour, routing and authorization.
- Partner with Product, Engineering and Data Science teams to develop and apply AI/ML-enabled optimisation levers, experimentation methods and diagnostic tooling.
Aug 2023 – Oct 2023
London, UK
Senior Payments Manager, Acquiring
Flywire
- Delivered multi-million-dollar annual payment processing cost savings by renegotiating existing contracts effectively.
Mar 2023 – Jul 2023
London, UK
Payments Performance Strategist
Checkout.com
- Led client engagement for the launch of Intelligent Acceptance product, Checkout.com's AI-driven acceptance optimisation engine.
- Delivered tailored optimisation programmes, integrating acceptance diagnostics, network token adoption, retry logic, and routing strategy.
Mar 2022 – Feb 2023
London Area, United Kingdom
Director, Merchant Intelligence
Checkout.com
- Developed a merchant-facing insight layer that transformed transaction data into actionable insights for Customer Success and Sales.
Sep 2016 – Feb 2022
London, UK
Head of Payments Optimisation
Financial Times
- Owned online payments end-to-end for the FT's global subscription business across web, app and print.
- Set and ran the FT's payments strategy: PSP and acquirer selection, commercial negotiation, and the multi-PSP architecture that secured domestic acquiring in key markets.
- Cut involuntary churn on recurring subscriptions via account updater, network tokenisation, intelligent retry rules and targeted customer contact.
Oct 2014 – Sep 2016
London, UK
Product Manager – Payments
IMImobile
- Owned the payments product and its roadmap, overseeing functional specifications and development coordination.
Sep 2013 – Sep 2014
Paris, France
Direct Carrier Billing Manager
Digital Virgo
Oct 2012 – Sep 2013
Vienna, Austria
Intern – Operations Associate
DaoPay GmbH
May 2012 – Aug 2012
Casablanca, Morocco
Intern – BA & Finance
Safran Engineering Services
Education
BSc in AI & ML, Artificial Intelligence
Amsterdam Tech · Sep 2026 – Jun 2030
Master of Business Administration, International MBA
University of Sunderland · 2021 – 2022
Bachelor's degree, Business Administration and Management
Université Mundiapolis Casablanca · Sep 2009 – May 2012